manifunesto is my manifesto
yeah, I like to play with words
play to precision
Maria Montessori once said, “Play is the work of the child.” Since we spend about one-third of our adult days working, I don’t think that mentality should end when adulthood begins. Adults can (and should) play, too.
Play is at the core of everything I do. It’s how I approach any collaborative project or new piece of Art. Whether it’s related to content marketing, branding or day-to-day life decision-making, I’m convinced that creative play brings us to precision.
In fact, my business name is a prime example of how the best solutions come through play — funesse is more than just a delightful portmanteau of my two favorite F words, it’s a term that has meaningful roots stretching back to my childhood full of playing soccer (or football, depending on where you are in the world).
making fun and creative-making
There are some times in life when you want a no-nonsense approach. But when it comes to creative solutions, don’t you want to co/work with a fun yet professional partner who values merrymaking and creative play? I know I do.
Regardless of whether your product or service is a serious or silly one, I believe that fun is a fantastically far-reaching word that is essential to motivation, creativity and team-building, and I can’t wait to spread this f-yeah kind of joy.